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About Focus On Green

Focus Features works to spread environmental consciousness throughout our company's offices globally and to each individual. We hope you enjoy our "FOCUS ON GREEN" blog where we share ideas and tips for how we can get involved and become more environmentally responsible.

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Something Old into Something New… Be Green by Recycling Blue!

Posted March 09, 2010

From expensive designer brands to the pair you’ve been breaking in since your first day of school, we are a world that is in love with our jeans.  But did you know you can make that love stretch more than through your hips?  Reusing and recycling denim is one of the easiest and more creative ways to be green.  If you have a few pairs that you can give away, corporations like Cotton are collecting your old denim to make insulation for Habitat for Humanity homes.  You can host a drive at your school or workplace, or some retailers in your area might already be participants.  Gap* is even giving discounts on new pairs of jeans when you bring in your used.

If you can’t find a way to recycle your jeans, try donating them to a second-hand store.  Buffalo Exchange or Plato's Closet will give cash for that gently worn pair that you no longer need.  Or you could try getting creative with that worn and torn pair!  In the UK, send in your old jeans and get sandals in return.  If you’re handy with a sewing machine, cut your jeans (and other fabrics) into squares and make a quilt.  Not only will it keep you warm, but those nostalgic pairs that you can’t seem to get rid of will finally have a reason to stay.

For other creative ideas, check out Twenty-Five Things to Do With Old Jeans.



*In Stores March 5-14, 2010