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Michel Gondry's previous feature as director was the Charlie Kaufman-scripted Human Nature. The film starred Patricia Arquette, Tim Robbins, and Rhys Ifans.
His extraordinary ideas and creative flourishes have previously entranced audiences in the form of award-winning music videos and commercials. A curated DVD compilation, The Work of Director Michel Gondry, was issued in October 2003 as part of Palm Pictures' "Directors Label" series. Included on the DVD is a personal full-length documentary, I've Been 12 Forever, featuring interviews with family members and such collaborators as Björk, Daft Punk, Beck, and Dave Grohl. An accompanying book features a collection of his stories, drawings, and photographs.
Mr. Gondry's notable recent work in videos includes the White Stripes' "Fell in Love with a Girl," which was groundbreaking in its use of Lego animation and swept the MTV Video Music Awards; and Steriogram's "Walkie Talkie Man," which uniquely imposes a yarn incarnation upon band recording footage and the L.A. landscape.
One of the first commercial spots that he directed, the Levi's ad "Drugstore" (1994), garnered the Lion D'Or at Cannes and is listed in the Guinness Book of World Records as the most award-winning commercial of all time. Among his other notable credits are, again for Levi's, "Mermaids," which won a silver medal at the Clio Awards and a bronze medal at Cannes; and, for Smirnoff, "Smarienburg," which captured gold medals at Cannes and the Clio Awards. He has since directed a series of spots for Gap's lyrical "That's Holiday" campaign, and another Levi's ad, "Bellybuttons."
Mr. Gondry got his start as a director while studying graphics at a French art school, when he began directing music videos for the band Oui Oui (for which he played drums). The clip's success attracted other local bands, and before long he was working internationally. In 1993, he met pop singer Björk, and the two commenced one of his longest and most successful creative relationships. Their first collaboration, the video for "Human Behavior," won all the major music video awards. He went on to helm another five of Björk's videos, including "Joga" and "Bachelorette."
He has collaborated with a wide range of artists, among them the Rolling Stones, the White Stripes, Chemical Brothers, Foo Fighters, Kylie Minogue, Massive Attack, Cibo Matto, and Radiohead.